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Creating Great Content for Social Media

Managing a social media channel is somewhat like creating a magazine or running your own TV network.  Each channel, you can produce a series of unique content. You can syndicate your content to other channels (e.g. cross-posting from Snapchat to Instagram). You can...

Get Results from Your Facebook Page

Facebook has changed, now is the time to see if your strategy is really bringing in the results you want.  A few years back, building a community of loyal Facebook followers was a relatively simple: launch a page, regularly post compelling content, answer questions,...

New Instagram Features for your Business

Instagram has recently released new features that can be used to promote and enhance your business online.  In June of 2018, it was reported that Instagram had over 1 billion monthly active Instagram users, and almost 25 million business profiles on Instagram. The...

Why Your SEO Strategy Needs Social Media

Search Engine Optimization (SEO) is always evolving. Businesses are always looking for new ways to rank organically on the top of search engines.  It has gone from abstract experimental concepts to a near concrete science. There were rules and the desired keyword...

Quality Shareable Content is Important for SEO

Shareable content is a great byproduct of any effective content strategy, this same content is also great for your SEO. Shareable content impacts key off-site signals that are crucial to improving your organic search ranking, including backlinks, customer engagement,...

Make Your Content Search-Friendly

Google is dependent on good search results and makes it a priority to find the fest content for its search results. To do this Google is a totally automated search engine that relies on software called web crawlers that explore the internet regularly to find sites to...

Best Strategies for Social Media Optimization

Social media is an essential part of your overall online branding and marketing as it is a popular media to syndicate your message.  Your message has the potential to be seen by many users if properly developed.  Facebook alone has over one billion users and should...

Content is Essential with Digital Marketing

Content is one way to demonstrate your brand’s integrity and help your audience trust you.  28% of B2B marketers & 30% of B2C marketers say content marketing contributes to business goals The old saying that content is king might be one of the most overused...

Good Content Means Good SEO

It can be very effective in increasing traffic, generating leads, enabling sales and contributing to SEO. Which brings us to the main question ‒ how can I use it to improve my search rankings?  When done well, content marketing can contribute to boosting a site’s...

Reasons to Outsource Your Social Media Marketing

Facebook, Twitter, LinkedIn, Instagram, Pinterest and now Snapchat!  Each month a new social media platform is born and the landscape changes yet again. Most business owners see a benefit in having an active social media strategy. However, implementing that strategy...

Additional Services from Digital Marketology

Analytics and Reporting - Digital Marketology

B2B Lead Identification

Discover which companies are visiting your website, When they are visiting, What pages, How Often,  and how long they were on a page.

CRM Solutions

CRM software is commonly used to manage a business-customer relationship, however CRM software systems are also used in the same way to manage business contacts, clients, contract wins and sales leads.

Live Chat

Give your company the advantage over competitors by actively engage with customers while they are on your site.