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Reason to Use Link Building Services

Reason to Use Link Building Services

Link Building Services Explained

Our link building services are expertly delivered by a team of talented content marketing and PR specialists, who aim to provide your brand with exceptional coverage, quality backlinks and organic referrals to your website.

 

Why Can Link Building Help Grow Your Business?

Google has more than 200 ranking signals in their algorithm for scoring websites in the search engine. Despite the many changes to SEO over the years, link building continues to be one of the most important signals, as it informs Google you are a trusted website that can provide online value to users.  If you want to become the competition in the search engines, your website will need a strong link building strategy and social signals. Our backlink services are focused on providing compelling ways to attract links to your website, rather than just building them for little or no value.

 

Experts in Link Building

Our skilled link builders will do their utmost to maximise a website’s visibility in the search engine result pages (SERPs). Our goal is to help you earn your place in Google, which is why we can develop a content marketing strategy to provide compelling reasons for a website to link back to you.  We understand the best way to deliver a successful link building service is by building relationships, not just links. That’s why you can trust you will receive relevant links from authoritative sites in your niche with our SEO link building strategies, which will allow your brand to maximise its ROI.  Not only will you receive authoritative SEO backlinks, but you can also boost your referral traffic, improve your brand awareness and significantly increase a website’s ranking.

 

How Does It Work?

We believe our link building services are a fundamental aspect of a successful SEO campaign. Therefore, our specialists will work with you to define objectives and develop a strategy through blogger outreach, PR, and creative content marketing.  We take the steps to identify your key audiences and attract key influencers. Our team is also happy to deliver backlink services to support in-house and external content marketing and PR teams, or we can happily become your sole SEO team.

 

Research

At Click Intelligence, we thoroughly research your industry, keywords, and competitors to deliver a link building strategy that works for your website. We utilize our in-house technology to deliver high-quality backlinks using white hat link building techniques. You therefore never need to worry about receiving a Google penalty due to poor backlinking methods.

 

Backlink Auditing & Analysis

We believe in reviewing your current link profile before we even think of embarking with our backlink building services. By doing so, we can gain an insight into any existing issues that could cause problems now or in the future, such as unnatural, manipulative backlinks from past campaigns. We can then deliver a strategy that can successfully improve your backlink profile.

 

Execution

We believe a content marketing campaign is the beating heart of a link building strategy. For this reason, our outreach team builds relationships with influential journalists, bloggers, and editors to gain a high authority guest post placement. We also have a team of skilled writers to provide engaging, well-written content, which will drive organic referrals and allow your website to gain trust in the SERPs.

 

Measurement

We are dedicated to delivering long-term, sustainable results for a brand. We continually focus on developing a natural backlink profile for your brand, which is why we analyze a campaign through detailed reporting – and we offer full transparency on our approach.

 

Get Started

If you are ready to start Link Building for your business click here to learn more about our Link Building Services at Digital Marketology

What is SEO

What is SEO

SEO for Beginners, What is SEO?

Great easy to follow and understand the essence of what is SEO “Search Engine Optimization”  This video is from a great Austrailian SEO Marketer, David Murray, who explains the fundamentals what-what SEO can do for your business regardless of whether you have a small local business or a much larger national or worldwide audience.

For help with growing your business visit our SEO Service Section at Digital Marketology

 

Google’s Animals

Google’s Animals

Google’s Animals refer to the four most popular algorithms of the more than 200 algorithms (checkpoints) that Google uses to determine where a website will rank within a search result and for which search queries. The exact checkpoints that Google uses are not released to the public and finding the correct formula for working this periodic table can be a real challenge for even the best SEO specialists.

Google will occasionally make recommendations and will also give out hints. The SEO community has over time simplified these checkpoints and placed them into four categories. Each category has been given animal characters to make them less intimidating.

Each of these animals plays an important part in your SEO campaign and you need to understand them if you hope to be number 1 for your keyword.

Google Panda

The Panda algorithm was first released in February 2011, named after its creator, Google engineer Navneet Panda. The algorithm focuses on helping websites with unique informative content appear above websites full of spam, advertising, and copyrighted material. The algorithm continues to have numerous updates every few months.

Google Penguin

The Penguin algorithm was first released in April 2012, and has been Google’s best weapon against black-hat SEO techniques by dodgy webmasters. Google’s original back-rub algorithm ranked websites by the number of backlinks it had from other sites. However, many webmasters took advantage of this by creating thousands of backlinks from random (often empty websites). The penguin algorithm now checks all backlinks rather than just counting them and penalises websites which engage in this practice. Many websites have been hit by this algorithm especially when a cheap agency or developer was used.

Google Hummingbird

The Hummingbird algorithm was first released in August 2013. Hummingbird is an advanced artificial intelligence algorithm which tries to understand the meaning of people’s search queries often when a question is being asked and directing searchers to the most relevant websites to answer their questions. Google continues to develop more advanced artificial intelligence algorithms to improve search results and recently announced RankBrain (more on that later).

Google Pigeon

The Pigeon algorithm was first released in July 2014 and tied in Google Maps with the Google search engine. Now whenever you do a search on Google for a restaurant, hotel or coffee shop, Google looks at your location first, and then using data from Google Maps shows you the best coffee shops within your location rather than a coffee shop 50km away.

For more information about our SEO (Search Engine Optimization) and Local SEO Services visit the links below.

Search Engine Optimization

Local SEO